Preparation is another key in how to increase sales.? If you disagree, then how many times have you attended a business networking event and you experienced?
Someone with no business cards?
Someone who verbally stumbled during introductions?
Someone who appeared clueless?
Wise people have said you have one chance to make
a positive impression.
So how come so many people still blow it?
Being prepared does take a little effort on your part. Yet the results can be incredible.
For example, my marketing is centered 100% around the concept of education based marketing.? In preparation for business to business networking events, I always make sure I have one new sales training coaching tip on how to increase sales.? Usually this is truly a marketing tip, but the confusion around marketing, selling and sales is still very much present in today?s marketplace as I discuss in my book, Be the Red jacket in a sea of gray suits, the Keys to Unlocking Sales Success. The result from this preparation usually is someone wanting to talk to me, instead of me having to talk first.
By embracing this attitude of preparation, I am perceived as value adder to any conversation.? People begin to buy me first and I truly do not have to sell.
Preparation is also part of being ahead of the flow.? My new business cards, thanks to Rick Gosser of Gosser Corporate Sales, are not only part of re-branding part of my executive consulting and business sales training coaching practice, but also demonstrate that I am prepared to be ahead of the flow.
From my observations, there is a very minute percentage small business owners here in Northwest Indiana who have a QR code (Quick Response Code) on their cards.? My sense is this is probably true for the majority (over 50%) of the US small business owners.
If you are seeking how to increase sales, then consider adopting a preparation belief or attitude demonstrated through your behaviors.? Make sure you monitor your results.
P.S. Please always remember this #1 Preparation Small Business Rule
To succeed in sales, simply talk to lots of people every day.
And here?s what?s exciting ? there are lots of people!
Jim Rohn
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Source: http://processspecialist.com/increasesales/sales/how-to-increase-sales-tips-9/
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